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Serena App 2021 - Sydney Photoshoot-38.jpg


With our lives becoming increasingly busier, it's often difficult to find the time for fitness, let alone form new connections with other like-minded people. The launch of the Serena fitness app looks to solve this issue by connecting people around the world with trainers and friends. I was stoked to shoot the stills content for the website and app launch. The brief conveyed connection, fun, laughter & achievable movement goals for everyday people.

Key Locations

Sydney, Australia


Matt Horspool, Filmmaker + Photographer

Filmmaker and photographer.

"Matt did a gorgeous photoshoot for our app, capturing exactly the energy and vibe and emotion that we were seeking.  He was a total professional - organised and handled the day smoothly and came back to us with our images quickly.  We're delighted with our images and look forward to working with Matt again!"

- Melanie Kansil, Serena App

Note: All images by Matt Horspool

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